I joined Nokia in Australia in 1994. This was when there were only around 13,000 employees globally at the time. I had been working with an engineer from one of the local operators and he was testing Mobile Originated SMS using the only phone at the time that supported it, the 2110. He gave a couple of us within the office access to the system and he said just go for it and they will monitor the results.

Bruce WebbDuring my first trip to Finland for a sales conference, I decided to see if SMS roaming would work so I sent my colleague who was visiting Auckland at the time a text message. Lo and behold, I got a reply and the conversation carried on for around 40 minutes especially after the 2110 product manager saw what I was doing and grabbed a couple more guys to witness what could have been the first global SMS conversation by 2110.

This is the sort of stuff that I loved at Nokia, the company was on the bleeding edge all the time and I had the privilege to be able to witness and enjoy the results. Another example was the running of a DVB-T mobility trial during the Sydney Olympics using prototype Multimedia Terminal DVB-T receivers, another first for Nokia.

Through my years at Nokia I tended to gravitate to these untested and disruptive plays, from DECT, Digital Broadcast, MobileTV and the various Software and Services such as Nokia Maps. In some instances they fell to the sword of “not any longer part of our strategy” and were dropped immediately. Others went from strength to strength.

As I said I joined Nokia in 1994 leaving in 2001 only to return in 2004 and finally leaving in 2010 and it is sad to see what happened after that date, such a wonderful company to work for.