We launched the free online book Operation Elop on February 11th in the Beyond Nokia group. In about 60 hours the book had 9000+ visits and 270 reads. Launch posts in Facebook, Twitter, and LinkedIn have been viewed, liked or shared thousands of times. Already by now, the ebook has even been ripped off from its license terms and re-published without our permission. Wow. We feel humble and grateful. And happy. Maybe even a bit empty after the passionate final sprint in the project?
We? Who is we? And why did we make and launch this book?